BC Ferries Retail Promotions
Pure
This promotion for the launch of Pure hand knit products in BC Ferries' retail environments featured earthy but fresh colours and textures, combined with photography.
BC Ferries Retail Promotions
Wild Mint Lime
This highly successful promotion featured Upper Canada Soap's Wild Mint Lime line of personal care products. The suite of promotional materials consisted of large banners and posters within the retail space and in vessel corridors, electronic signage and website advertising.
BC Ferries Retail Promotions
Killtec Clothing
This promotion was aimed at a slightly younger market than BC Ferries' usual retail demographic and performed extremely well. The suite of promotional materials consisted of large banners and posters within the retail space and in vessel corridors, electronic signage and website advertising. It also included hang tags used on clothing hangers.
BC Ferries Retail Promotions
Killtec Clothing
The second Killtec messenger bag promotion took a more whimsical approach and was also highly successful. The suite of promotional materials consisted of large banners and posters within the retail space and in vessel corridors, electronic signage and website advertising. It also included hang tags used on clothing hangers.
BC Ferries Retail Promotions
Gardener's Herbal Mint
Upper Canada Soap's Gardener's Herbal Mint line of personal care products was the star of this promotion. The suite of promotional materials consisted of large banners and posters within the retail space and in vessel corridors, electronic signage and website advertising.
BC Ferries Retail Promotions
Ashdene Tableware
Imagery suitable for this promotion wasn't available so an illustrative approach gave us the results we were looking for. The suite of promotional materials consisted of large banners and posters within the retail space and in vessel corridors, electronic signage and website advertising.